international pattern collaboration

It all began in an email with the subject line, ‘Hello from Tokyo’ I received in November 2017, letting me know how much my tea towels for David Mellor were admired in a Japanese design company. The email went on to ask if we could discuss a potential collaboration for a capsule fashion collection featuring a print designed by me. Firstly I was excited to think my patterns had made their way to Japan, but secondly, that sounded a great idea, tell me more! A few email exchanges later, and we agreed to meet the next time the company director of Stamps Inc. was in London so I could show him my portfolio to discuss the idea for the new pattern they would like to commission for their fashion collection.

The meeting with Shu and his colleague Yoko in a central London hotel was exciting; I showed my work and it was met with positive discussion. I was also reintroduced to the tea towels that had made it to Japan all the way from my studio, via a David Mellor Design shop! We sat at a large table and I showed them my portfolio, spreading the many sheets out covering the whole surface. Having shown all the other work and following some discussion in Japanese between colleagues, the director chose the very first page he had seen – the cover page! The choice was not what I was expecting but we shared and developed ideas for me to sample: colours, time-lines and garments. We then took some photographs to record the start of the project together, for when we would be able to share our story – and even asked the hotel doorman to take a pictures of the three of us with a London bus behind us.

The selected design was a graphite pattern of pencil scribbles of varying tones and rhythms, later to become the title of the collection: Scribble. There are lots of variables such as scale, rhythm, tone and  overall order in the pattern we had to make decisions before I set about creating the final artwork. I emailed across some small sketches to explain the repeat process for production to check we were understanding each other as we had to ensure we understood the terminology that each of us used in our different languages.

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I shared several images of new drawings to provide the variations / considerations over email before committing to the final design. The final fabrics were to be screen printed so I planned to draw out the whole design in full repeat by hand (approximately 60 x 90cm), scan it in and transfer it to Japan for screen print production. I started the large final drawing twice as I wasn’t happy with the first one. Initially the marks I drew appeared tense, but I also had to work out how to create the different qualities with the pencils across a vast piece of paper, and how not to smudge the areas I had drawn. I drew the design at 80% scale to make scanning it in possible, meaning I had to take in to account the slight increase in the size of the marks in the final result. I also had to ensure the top of the design matched the bottom, as the edges were to act as a cut-through for the screen printing process of repeating the pattern, fitting like a jigsaw, top to bottom. The design was edge to edge, left to right, fitting the width of the fabric so there was no horizontal pattern-repeat.

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The final artwork took almost ten hours to draw, and I did that mainly over two long evenings. I had it scanned in at a very high resolution, adapted the size of artwork to 100% and sent the digital file to Japan – with my fingers crossed that the printer could work their magic, including colour separating the graphite tones for the two screens each colourway would require!

There was a wholesale launch in Tokyo so I sent some of my original drawing samples over to feature as framed artwork in the exhibition and I was sent photographs of the lengths of fabric on show. Very exciting! Orders were placed and there was a good response. A further email request came from Japan, to meet again in London to see the fabric. Another exciting moment – also scary – what if I didn’t like the results!? In the stylish interior of the St Pancras Renaissance Hotel lounge there was no need to worry. Great care had been taken to translate my drawing to screen printed cotton lawn fabric, in two colours – referencing the two colours of my David Mellor patterns Chelsea, in grey, and Pride in blue. The fabric felt beautiful and the printing fabulous. It was a special meeting.

I was able to see the marketing material including my name alongside Japanese text I couldn’t decipher, describing our meeting and the collaboration. I have had to be patient while the wholesale launch orders were being produced before we can promote the project I’ve had to keep under wraps for well over a year … until now!

It has been an absolute pleasure working with Shu and Yoko, learning about the company and their pride in who they work with including the products they develop. It has been a highly successful collaboration from my perspective in that we have discussed all the aspects of the process and trusted each other to do the best for it, each learning about the other and having good communication throughout. We have shared news of the differing seasons and national events over the course of the project, and they’ve watched via instagram as I’ve moved homes and jobs. I’ve loved having this connection with people in another corner of our world, created as a result of some tea towels I designed over five years ago!

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pattern informs the piece: Zandra Rhodes exhibition review

Finding a couple of hours to spare in London last month I took the decision to head across the river to the Fashion and Textile Museum, and specifically, the Zandra Rhodes: 50 years of Fabulous exhibition. It proved to be a perfect visit for where my head was at; juggling fashion and textile design in both a design commission and my academic life.

Zandra Rhodes is first and foremost a textile designer although it is her fashion designs that carry the printed and embroidered pattern she is famous for. The silhouettes of the garments, constructed often from multi layered draping fabrics are guided in their execution, in fact dictated by, the pattern design of Zandra’s strong handwriting or pattern, and executed using print processes and surface manipulation.

I’ve included plenty of images of these outfits in university design lectures over the years, discussing how the designer maintains the focused design style and aesthetic but also manages to evolve the work through the decades.

As ever it is very different when you get the chance to see the fabrics in real life. The white printed pigment on chiffon from the ‘Lovely Lilies’ collection (below right) and the quilting over screen printing of her signature swirling motifs as borders and placement prints provides the evidence that Zandra Rhodes is first and foremost exploring fabrics to lead garment design.

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The variety of fabric manipulation and surface embellishments was fascinating to see, some rather crude and some pieces held their own more than others. The ease in which the textiles worked as one with the garment design is certainly demonstrated throughout the exhibition, and it was useful to see the screens for printing to see the composition of the designs later on in the exhibition.

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The theatricality of Zandra Rhodes’ work was a perfect match for opera costumes, and upstairs in the gallery a number of interesting examples were showcased. I also enjoyed seeing original sketchbooks alongside a film of the designer talking about how important drawing is to her. I hope many textile design students visit the show and take her advice.

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There is a significant body of work on exhibition here and it is important to view it as a considerable output of a single designer with a thirst for carnival. Her practice spans fifty years, hence the exhibition title and although her style is not for everyone, her contribution of bravery, exuberance and fabric play should inspire others to take creative risks and find a way to make the work they want to make.

I would also recommend the small showcase of company overview and embroidery work by Norman Hartnell as you enter the gallery – stunning pieces from a different era.

The show is on until the 26th January, 2020.

seeing red

My world is pretty colourful; on a daily basis I’m in contact with colourful textures, materials and surfaces from fashion, interior and architectural contexts. Not only do I work with hard and soft surfaces in my design practice, I also teach undergraduates to work with colour in relation to textile design. It’s important to see beyond the broad definition of colour by name and to think about the context of colour; the surface qualities in that colour, the effect the material has on colour, such as gloss, matt and opaque for example.

Last week I managed to update some colour charts in my studio resources and it made me think about how we tend to have particular favourites when it comes to colour. I certainly have a comfort zone in sections of the colour charts and other areas I’d have to be persuaded to go near. Commissions often include discussions with clients about the intended colours of products, and I enjoy the challenges of pushing the boundaries of my comfort zone – within reason! I have a different palette I’m happy to wear compared with what I’d live with, and I certainly dress in colour relating to the mood. I remember many years ago dressing in very colourful clothes only to receive a rejection for something that mattered. I felt gutted I’d dressed for the wrong outcome!

Here are some REDs… I love the border colours between red and orange.

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